{"id":427,"date":"2007-04-01T14:50:27","date_gmt":"2007-04-01T19:50:27","guid":{"rendered":"http:\/\/andresb.net\/?p=427"},"modified":"2007-04-01T14:50:27","modified_gmt":"2007-04-01T19:50:27","slug":"video-triplica-las-ventas-de-blendtec-online","status":"publish","type":"post","link":"https:\/\/andresb.net\/blog\/post\/2007\/04\/video-triplica-las-ventas-de-blendtec-online\/","title":{"rendered":"Video triplica las ventas de BlendTec online"},"content":{"rendered":"<p>Hace un tiempo <a href=\"http:\/\/andresb.net\/blog\/post\/2006\/11\/el_videoblog_como_vehiculo_de_marketing\/\">coment\u00e9 lo acertada que me pareci\u00f3<\/a> la campa\u00f1a \u00ab<a href=\"http:\/\/willitblend.com\">Will it blend?<\/a>\u00bb de <a href=\"http:\/\/www.blendtec.com\/\">BlendTec<\/a>. Ahora confirmo que les fue muy bien con ella: BlendTec triplic\u00f3 sus ventas v\u00eda web a partir de la publicaci\u00f3n de los videos.<\/p>\n<p>El CEO de la compa\u00f1\u00eda es el \u00abtester\u00bb y co-protagonista de los videos. Eso habla maravillas tanto de la calidad del producto, como del compromiso de toda la compa\u00f1\u00eda detr\u00e1s de la campa\u00f1a.<\/p>\n<p>Justo lo que hace falta.<\/p>\n<p align=\"center\">[youtube]MC8Zvl-8ziA[\/youtube]<\/p>\n<p>V\u00eda <a href=\"http:\/\/www.adpulp.com\/archives\/2007\/03\/fun_awesome_vir.php\">AdPulp<\/a><\/p>\n<p><!--more--><\/p>\n<p><strong>BlendTec triples online sales with web video<\/strong><\/p>\n<p>I&#8217;ve <a href=\"http:\/\/andresb.net\/blog\/post\/2006\/11\/el_videoblog_como_vehiculo_de_marketing\/\">commented about how I liked<\/a> the \u00ab<a href=\"http:\/\/willitblend.com\">Will it blend?<\/a>\u00bb campaign, now I confirm they&#8217;re reaping benefits. <a href=\"http:\/\/www.blendtec.com\">BlendTec<\/a> tripled online sales of blenders since the campaign went live.<\/p>\n<p>With the company&#8217;s CEO co-starring the videos, they send a strong message towards the quality of their product, and the company-wide support for the campaign.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hace un tiempo coment\u00e9 lo acertada que me pareci\u00f3 la campa\u00f1a \u00abWill it blend?\u00bb de BlendTec. Ahora confirmo que les fue muy bien con ella: BlendTec triplic\u00f3 sus ventas v\u00eda web a partir de la publicaci\u00f3n de los videos. El CEO de la compa\u00f1\u00eda es el \u00abtester\u00bb y co-protagonista de los videos. Eso habla maravillas [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"twitterCardType":"","cardImageID":0,"cardImage":"","cardTitle":"","cardDesc":"","cardImageAlt":"","cardPlayer":"","cardPlayerWidth":0,"cardPlayerHeight":0,"cardPlayerStream":"","cardPlayerCodec":""},"categories":[],"tags":[14,16],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/posts\/427"}],"collection":[{"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/comments?post=427"}],"version-history":[{"count":0,"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/posts\/427\/revisions"}],"wp:attachment":[{"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/media?parent=427"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/categories?post=427"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/tags?post=427"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}