{"id":373,"date":"2007-02-06T23:18:07","date_gmt":"2007-02-07T04:18:07","guid":{"rendered":"http:\/\/andresb.net\/?p=373"},"modified":"2007-02-06T23:18:07","modified_gmt":"2007-02-07T04:18:07","slug":"no-te-vayas-seth","status":"publish","type":"post","link":"https:\/\/andresb.net\/blog\/post\/2007\/02\/no-te-vayas-seth\/","title":{"rendered":"No te vayas, Seth"},"content":{"rendered":"<p>Seth Godin quiere renunciar. Y no lo culpo.<\/p>\n<p>Despu\u00e9s del afamado\/infame Super Sunday, en el que grandes marcas estrenan anuncios que se pasan antes, durante y despu\u00e9s del Super Bowl, <a href=\"http:\/\/www.superadfreak.com\/2007\/02\/guest_blogger_s.html\">Seth ve lo que hizo GM y llora<\/a>:<\/p>\n<blockquote><p>\u00abI quit.<\/p>\n<p>After watching GM run a 2 million dollar commercial that consists of a robot getting fired, walking the streets and then committing suicide, I\u2019m so confused, so clueless and yes, so ashamed to be even peripherally involved in this line of work, I have no choice but to quit.<\/p>\n<p>If your company was breaking records (in losing money) and was so adversely affecting the lives of thousands, why on earth would you run this ad?<\/p>\n<p>I give up.\u00bb<\/p><\/blockquote>\n<p>Y no, esto no es una diatriba anti-publicitaria -recuerda que <a href=\"http:\/\/andres.bianciotto.com.mx\/resume\/\">vivo de ella<\/a>-, pero s\u00ed me gustar\u00eda mejorar un poco el ecosistema. Como proveedor de servicios, no impedir\u00eda terminantemente que alg\u00fan hipot\u00e9tico cliente se gaste sus $ 2,000,000.-, pero espero poder asesorarlo para que se los gaste mejor y que obtenga mejores retornos que la burla de <a href=\"http:\/\/sethgodin.typepad.com\/seths_blog\/2007\/02\/understanding_t.html\">una de las mentes m\u00e1s destacadas en marketing en esta d\u00e9cada<\/a>.<\/p>\n<p><!--more--><\/p>\n<p><strong>Seth, please don&#8217;t go<\/strong><\/p>\n<p><a href=\"http:\/\/www.superadfreak.com\/2007\/02\/guest_blogger_s.html\">Godin hates the ad that GM ran<\/a> during Super Bowl:<\/p>\n<blockquote><p>\u00abI quit.<\/p>\n<p>After watching GM run a 2 million dollar commercial that consists of a robot getting fired, walking the streets and then committing suicide, I\u2019m so confused, so clueless and yes, so ashamed to be even peripherally involved in this line of work, I have no choice but to quit.<\/p>\n<p>If your company was breaking records (in losing money) and was so adversely affecting the lives of thousands, why on earth would you run this ad?<\/p>\n<p>I give up.\u00bb<\/p><\/blockquote>\n<p>I&#8217;m in advertising, so this isn&#8217;t an anti-advertising rant, but I sure hope there&#8217;s a chance to improve the ecosystem. As a service provider, I&#8217;d love to have a client capable of burning that pile of money, but I&#8217;ll do my bet to have &#8216;em spend it better, and with better results than the laughter\/mockery of <a href=\"http:\/\/sethgodin.typepad.com\/seths_blog\/2007\/02\/understanding_t.html\">one of the most prominent minds in marketing<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Seth Godin quiere renunciar. Y no lo culpo. Despu\u00e9s del afamado\/infame Super Sunday, en el que grandes marcas estrenan anuncios que se pasan antes, durante y despu\u00e9s del Super Bowl, Seth ve lo que hizo GM y llora: \u00abI quit. After watching GM run a 2 million dollar commercial that consists of a robot getting [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"twitterCardType":"","cardImageID":0,"cardImage":"","cardTitle":"","cardDesc":"","cardImageAlt":"","cardPlayer":"","cardPlayerWidth":0,"cardPlayerHeight":0,"cardPlayerStream":"","cardPlayerCodec":""},"categories":[],"tags":[14],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/posts\/373"}],"collection":[{"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/comments?post=373"}],"version-history":[{"count":0,"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/posts\/373\/revisions"}],"wp:attachment":[{"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/media?parent=373"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/categories?post=373"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/andresb.net\/blog\/wp-json\/wp\/v2\/tags?post=373"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}